Disney's Hollywood Studios, originally Disney-MGM Studios, is a theme park at the Walt Disney World Resort in Bay Lake, Florida, near Orlando. It is owned and operated by The Walt Disney Company through its Parks and Resorts division. Based on an idea by Marty Sklar, Randy Bright, and Michael Eisner, the park opened on May 1, 1989, and is the third of four theme parks built at Walt Disney World. Spanning, the park is dedicated to show business, drawing inspiration from the heyday of Hollywood, California in the 1930s and 1940s.The park's icon was originally the Earffel Tower from the park's opening until 2001, when the Sorcerer's Hat—a stylized version of the magical hat from Fantasia—was built at the park's central hub. It then served as the park's icon until its removal in January 2015. The tower was subsequently removed in April 2016. Currently, the park remains without an official designated icon, although both the Great Movie Ride and the Twilight Zone Tower of Terror are represented as such in marketing materials.